Stars and Stories completes Buzzador Acquisition, to strengthen their position as leader in online review marketing!
Stars and Stories, a SaaS company delivering authentic online reviews to global brands, acquired the Stockholm-based marketing agency Buzzador.
The motivation behind this Acquisition
Stars and Stories has the ambition to be the review marketing platform for 1.000 global brands by the end of 2025. Buzzador is key in making this ambition a reality because they are a strong name in the review marketing world in the Nordics and have long lasting relationships with many global and fast-growing brands.
Jeroen den Bok, President of Stars and Stories: “We were competing head to head with Buzzador in many pitches and realized that we don’t want to compete but partner up. We actually love what Buzzador is doing and recognize the same passion, vision and ambition for review marketing, brands, consumers and their people as we have.”
Susanne Rooker, CEO of Buzzador said: “This is an exciting opportunity in a turbulent time of the world, where Covid19 has made e-commerce booming and with that increasing the importance of online ratings and reviews. We are super excited to join the group of Stars and Stories and take the delivery of authentic ratings and reviews to the next level, not just offering our clients reviews but also access to a unique software providing learnings, analysis and market insights as well as access to 18 markets across the world.”
About Stars and Stories
Stars and Stories is an award-winning tech platform delivering authentic online reviews for the biggest brands in the world. They offer their services in over 18 countries, have their headquarters close to Amsterdam and teams and offices in Paris, Berlin and Stockholm. It was founded in 2014 by Jeroen den Bok and Jurjen van Vliet with the goal to help Clients get authentic reviews.
Buzzador was founded in 2005. It is a company that works to create buzz about products in social media and get consumers to write honest reviews about products on selected websites.