Dragon Alliance is the go-to brand for the coolest mountain riders out there. The brand nail the ‘’pretty vs. practical’’ balance perfectly. When fierce colours, galaxy hues and creative patterns meet smart lens design, you know you have a winner. Better still, their goggles aren’t just for aprés-ski fashionistas and hardcore snowboarders; Dragon Alliance goggles cater for your average skier on the slopes too – UV protection and increased skiing visibility comes first. So with all these glowing features, it came as a complete surprise to discover that nobody was spreading the word online. There were plenty of beautifully designed goggles out there, but no consumer voices to vouch for the product.
“WE WEREN’T ABLE TO GET ANY ONLINE REVIEWS FOR OUR GOGGLES ON THE DRAGON ALLIANCE WEBSITE OR ON COOLBLUE, SO WE WERE HAPPY STARS AND STORIES JUMPED, ESPECIALLY AS THEY COULD GET US RESULTS BEFORE THE WINTER SEASON STARTED.”
Marketing Manager Benelux